Reflex strengthens its sales team with the arrival of Fabien Guerrero 

Fabien Guerrero has been appointed Reflex Customer Sales Manager. He will work under the direction of Pauline Poissonnier, Sales Director France, to increase sales activity and consolidate the customer portfolio on the French market. 

Grenoble, February 5th, 2025 – Reflex, Hardis Group’s business unit specialized in supply chain software, announces the appointment of Fabien Guerrero to the position of Sales Manager. In this role, he will be responsible for developing sales in France, and helping customers to leverage the full functional potential of the Reflex software suite. 

Building customer loyalty and satisfaction 

Fabien Guerrero will manage a team of around ten account managers. His main missions are to develop sales with existing customers in France, to support his team in achieving their objectives, and to collaborate with other Reflex departments, particularly those in charge of run operations and support, in order to guarantee customer satisfaction. He will report to Pauline Poissonnier, Sales Director since early 2023. 

A supply chain expert

Fabien Guerrero has nearly 25 years’ experience in developing sales of technological solutions for logistics, in particular voice preparation solutions. Before joining Hardis Group, he held a number of sales and marketing management positions in companies in the sector, including Körber Supply Chain, Voiteq, Zetes Goods ID and Psion. Fabien Guerrero, who began his career as a developer, completed his training at EM Lyon, where he obtained a Master’s degree in Management of Operational Units.