The outdoor industry is facing new challenges: integrating omnichannel as a standard, accelerating digitalization while maintaining a premium experience, combining sustainability and prestige, all while enhancing personalization and customer loyalty. To support this transformation, Hardis Group is partnering with Outdoor Sports Valley (OSV) as a strategic partner. Following an initial participation in OSV Explore – The Outdoor of Tomorrow, we are strengthening our commitment to offering innovative solutions in digital transformation and supply chain, tailored to the specific needs of players in the sector.
OSV Explore – An Event Focused on the Future of Outdoor
Recently, Hardis Group took part in OSV Explore – The Outdoor of Tomorrow, an event organized by Outdoor Sports Valley. This gathering brought together local players in the outdoor industry to discuss the major challenges facing the sector, including digitalization, changing consumer habits, and environmental issues.
A partnership serving member companies
As an OSV partner, Hardis Group brings its expertise in digital transformation and supply chain to support member companies. OSV brings together partners from various sectors to assist its members on a wide range of topics, thereby fostering innovation and dynamism in the outdoor industry.
Concrete solutions for a changing market
Like the retail sector, the outdoor industry is undergoing profound transformations. Consumers are seeking seamless and responsible experiences, pushing companies to rethink their offerings. Hardis Group supports this transition by providing solutions tailored to the new challenges:
- Customer journey optimization: integrating CRM solutions to personalize interactions and anticipate expectations.
- Process digitalization: redesigning IT systems for effective management of new offerings
- Logistics efficiency and omnichannel: automating order flows and optimizing inventory management.
Innovating for sustainable development
This partnership with OSV aims to accelerate the transition of outdoor brands toward
